Consumer Behaviour in Food and Healthy Lifestyles: A Global Perspective

★★★★★ 4.7 88 reviews

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Management number 231936696 Release Date 2026/06/18 List Price US$37.22 Model Number 231936696
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This book is an essential resource exploring the concepts, theories and methods in consumer behaviour specifically applicable to the food and drink sector. Drawing examples from all continents, it provides you with accessible coverage and a truly global perspective of the particular characteristics of this industry. It offers clear explanations and applications of theoretical concepts, using specialised case studies and examples; features an introduction, learning objectives and summary in each chapter to hone your reading and revision; and provides you with companion online material including notes and self-assessment questions. Read more

ASIN B08CZZW9XM
XRay Not Enabled
ISBN13 978-1786392893
Language English
File size 12.7 MB
Page Flip Enabled
Publisher CABI
Word Wise Enabled
Print length 492 pages
Accessibility Learn more
Screen Reader Supported
Publication date July 9, 2020
Enhanced typesetting Enabled

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